Reframe Systems on MGMT Boston's The Lantern

What does the future of housing actually look like? Our Co-Founder and Head of Robotics Felipe Polido sat down with Matt Crane of MGMT Boston for a conversation filmed inside a completed Reframe home.

Three years in and accelerating, Felipe walks through how the Reframe works in practice: operators on the factory floor work from iPads with instructions fed from upstream software, alongside CNC machines and robotic systems all drawing from the same architectural design. The goal is to take that design and translate it seamlessly into everything needed to build a home, with minimal friction and low design cost. It's a fully vertically integrated operation, with architecture, software, robotics, field deployment, and trades all under one roof.

He also shares a core lesson from building a physical AI company: don't automate first. Build the process manually, understand your requirements, and then ask whether automation is the right answer. "Sometimes it requires a robot, sometimes it's all software, sometimes it's workflows," he says. "It's really traversing to that to get to the outcome where your customers are getting benefit in cost, timeline, and quality."